This month, CSGC and Destination Tweed, the marketing and economic development body equivalent to promote businesses south of the border, signed an historic Memorandum of Understanding, committing to cooperative marketing efforts to benefit the entire region.
The boards have met regularly over the past two years, but the documents formalise both bodies to the commitment, which already has a number of marketing activities in the pipeline.
CSGC CEO Peter Doggett and Destination Tweed
CEO Bill Thatchell are currently in the process of creating a Seafood Trail brochure that takes in the natural abundance of fresh seafood available on both sides of the border.
Taking place on both sides of the border, the region’s major annual event, Cooly Rocks On
, will also
The aim is to pool resources and maximise the benefit to both organisations in marketing the region’s natural attractions and diversity of activities, particularly to international tourists who have little regard for the effect of the state border on their visits.