Bleach* is your Festival- please market it for the benefit of the Southern Gold Coast
I have mentioned in previous updates how important events and festivals are to our region, for the purposes of promoting the Southern Gold Coast and its natural and cultural assets, so as to attract tourists, and create more jobs for our local residents.
Since our inception over 3 years ago, we have seed funded Kirra Kite Festival (November) and Cooly Rocks On (June). We continue to sponsor these significant Southern Gold Coast events, which are now run by not-for-profit organisations, after we provided the administration to start with. We also sponsor the Swell Sculpture Festival (September.)
As referred to elsewhere in this Newsletter, we have now created Bleach*-surfing the fringe, a surf culture festival which will run from 11 February to 26 February this year, in venues and open spaces from Currumbin to Coolangatta. The objective of this Festival is to celebrate the launch of the Association of Surfing Professional (ASP) World Championship Tour (WCT), the first event of which is held each year under the auspices of the Quiksilver and Roxy Pro, which is conducted at Snapper Rocks, Rainbow Bay, in late February and early March.
Bleach* will showcase our Southern Gold Coast, surf-related, creative industries. Featured will be our Surf World Gold Coast Museum, as well as local artists, musicians, fashionistas, authors, film makers and photographers, to name but a few.
Bleach *will be the largest, continuous cultural festival ever produced on the Gold Coast and its content is receiving rave reviews both nationally and internationally. In this respect it emulates the Sydney Festival, which is a massive, multi-precinct celebration. So, I think we have hit the mark with it, from a regional, tourism promotion perspective.
I encourage you to be an ambassador for the Bleach*Festival by sending a link to the website to all your clients, customers, staff, friends and relatives both local, interstate and overseas www.bleachfestival.com.au
Likewise, I hope that when the time comes you will help promote Cooly Rocks On, Swell and Kirra Kite Festival through your networks.
Please enjoy Bleach* and don’t forget to go to the Quiksilver and Roxy Pro, where we will have a display along with the Currumbin Wildlife Sanctuary and Surf World Gold Coast Museum, two, major, not-for-profit organisations on the Southern Gold Coast.
Tags: economic impact, festivals, marketing, News, Southern Gold Coast news
